Do we care about Digital Citizenship?

Curious how, or if, people's views on what it means to live in a digital society have changed over the past year. We've seen some changes in the direction of technology, the technologies themselves, and with events.  For example, ideas around Web 3.0, the recent changes to NING, and even the World Cup and US viewers.

That got me wondering about changes in people's view on globalization, global-collaboration, global education, and digital citizenship.  Have your views changed in the past year?